Here, we have got the news that Google has increased the length of Description in SERP. Firstly, we have noticed it on the Search Engine Land. An article has been posted by the Search Engine Land and it is claiming that Google has confirmed it to the Search Engine Land.
According to the Search Engine Land ”Google says change is meant to provide more descriptive snippets”.
Now the length of snippets is 230 characters as earlier it was 150-160 Characters.
Google officially increases length of snippets in search results by @rustybrick https://t.co/b2NwDeeaNp
— Search Engine Land (@sengineland) December 1, 2017
Google testing answer box snippets in the SERPs… pic.twitter.com/GeO7ZEoc3f
— Luke Redding (@LukeRedding) December 4, 2017
The length of Title would be remaining same as 50-60 Characters.
Now there is big chance to provide the best result to the user and to make the Google more relevant and most result oriented Search Engine.
Now Google has best option to show the best result in the SERP. Hopefully indirectly or directly the users will be benefited from it.